Internet Marketing

Houston Pay Per Click Account Management Services (PPC)

Houston Pay Per Click Search Engine Marketing Specialist

Creative Marketing

Pay-per-Click (PPC) Advertising is a feature that is now being offered by the major search engines. Pay-Per-Click or PPC is basically an enhanced model for advertising that can be effectively used on blogs, search engines, and other online networks. The popularity of Pay-Per-Click is driven by the fact that you don't have to pay for the advertisement and you only pay for the click. Only if a visitor clicks on your advertisement, you will be required to pay. This makes a lot of business sense and we at Softway Solutions ensure that we provide our Clients with maximum leads, more business and therefore optimum growth.

Developing a highly successful PPC advertising program is an iterative process and our Houston based Pay-per-Click (PPC services) team aims to provide an effective management to improve the performance of internet advertising, and improve the efficiency of expenditure.

Our Houston Pay Per Click specialist team combines extensive keyword research with proven PPC strategies that maximize your brand's visibility and combine our marketing knowledge and experience with proven analysis methods to show you results.

Our PPC management services at Softway Solutions include:

Extensive keyword and industry research

Creating catchy titles and description for the Ads

Professional ad copy

Landing page consultation

Detailed reporting and analysis

Strategic PPC consulting

Pay Per Click Advertisement Program:

While almost all major search engines offer Pay Per click search engine marketing opportunities, Google AdWords and Yahoo! Overture represent the two best Pay Per Click (PPC) online advertising programs on the Internet today.

Google Adwords

The most popular PPC provider on the internet today is Google. It is commonly known as Google Cost-per-Click Program. Our Houston based Pay per Click professionals have vast experience with Adwords right from its beginning and this has allowed our pay per click team to venture deeper insights on how the system works and how to work around its limitations. Our paid search marketing team helps you in structuring your ads intelligently and works with a well planned methodology and ensures you get maximum business leads in minimum clicks.

Yahoo! Overture

Yahoo! Search Marketing Solutions offers web site search engine placement and marketing services for companies doing business online. The company offers a suite of search-based products and tools that help businesses to connect with customers. Its Web-based marketplace provides consumers with search results and our Houston pay per click team works diligently and knows how to generate low-cost traffic and make PPC ads attractive starting the very first day.

PPC Campaign Management Services:

Our Houston based Pay per click team will help you setup your online PPC advertising program, making it easy and very simple. Our experience and expertise will ensure a highly cost effective PPC program optimized to meet your marketing goals. Our PPC Campaign Management Team has developed highly effective PPC campaigns resulting in maximum click through rates (CTR).

Our PPC Experts constantly keep track of your PPC bids for the different keywords, the click through rate for those keywords, the ROI (Return On Investments) and other minute details. We observe conversion rates over time and edit campaigns resulting in maximization of ROI (Return On Investments). Our PPC Campaign Management team constantly provides you with comprehensive reports regarding the amount of clicks per keyword, individual and average click through rate, the individual and average cost per click and other reports.

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