Yearly Archives: 2012

How to Prepare for a Business Development Networking Event Marketing

Our Business Development team at Softway Solutions takes Business very seriously. When it comes time to make a deal, they are completely and utterly prepared in every aspect of the word. A lot of work (and caffeine) goes into preparing for a great business meeting.  When making connections and closing deals are the names of the game sometimes it takes more than a blog post...

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Softway’s Design Team Places Second For Logo Design Softway

Yesterday we announced that we won second place for logo design in the American Design Awards (ADA). An internationally-recognized independent awards program, the ADA recognizes designers from around the world who produce innovative and creative design pieces. Our design team submitted to the ADA Summer Quarterly Design Awards the logo they created for YetiCars, an online used car search engine. Please follow this link to...

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There Might Be Scrum-thing To This Web

“Individuals and interactions over processes and tools; Working software over comprehensive documentation; Customer collaboration over contract negotiation; Responding to change over following a plan.” –    The Agile Manifesto      In every sense of the word we are a growing company. Though we’re reaping the returns of our hard work, external growth outpacing internal growth makes it more challenging to manage projects. Our workload is steadily...

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Softway Solutions Launches Award-Winning Medical Mobile App Mobile

Recently, Softway Solutions was recognized for the great development of a mobile application at the 14th annual 2012 Web Health Awards.  Out of a pool of more than 600 mobile application entries, Softway Solutions was awarded the Bronze Web Health Award for the work done on the Auscultation Primer medical mobile app. Designed for mobile devices such as iPhone and Android, the Auscultation Primer app...

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Facebook Post Scheduler Just Released Marketing

In an update rolling out today, Facebook is giving users the ability to schedule their posts in advance from inside Facebook. You can now schedule a post to go out up to 6 months in advance and in intervals of 15 minutes. Previously, scheduling of Facebook posts had to be done using third party tools such as Hootsuite, Seesmic, and SpreadFast. While these tools...

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Why Your Brand Needs to be on Tumblr Marketing

There are many social networks like Facebook and Twitter which promise a wide reach as an ever growing number of people use these social media channels on a daily basis. However, these websites offer some limitations. While Twitter limits the content posted on the site, Facebook does not allow companies to engage with customers on a deeper level. Tumblr is one such microblogging site which...

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