Character design: A boost to brand association Multimedia

Whether you’re a company producing physical products, reselling merchandise in a retail setting, or providing services, an animated character representing your brand can help build your business. Eye-catching animated character design can be used in myriad ways, from packaging to advertisements to personalizing your brand. From a brand personification to real life characters, there are plenty of options for what kind of character you use....

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Business logos: Visual touchpoints that define a branding success Multimedia

Contrary to popular belief, a business logo needs to be more than simply aesthetically attractive. Well-made business logos can attract your target audience and convey information to those who see it. Using design, colors and shapes carefully, the best corporate logos manage to quickly convey an on-brand message to customers and potential customers. It can be daunting, but customers make a snap decision about a brand...

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